Hello, my name is Holly Downes and I'm a London-based Fashion and Beauty writer, having previously worked for Heat, Closer, Bella, Take a Break, and that’s life! magazines. My work spans fashion, beauty, and lifestyle, where I create engaging content for print and digital.

Prior to this, I was a financial journalist, with qualifications including a BA degree in English Literature and Philosophy from Durham University and a Gold Standard Diploma in the NCTJ. 

Alongside my work, I create videos on TikTok, write two Substack newsletters, and am a qualified yoga teacher.

You can find my CV here.